I have only just noticed how strongly a binary vision of gender is codified in baby clothes. Of course, this profoundly limiting view of gender is still everywhere around us. But in baby clothes it's particularly strong and incredibly jarring.
When I enter a baby clothes store, I always intuitively feel that something is wrong. On closer inspection, I realize that it's the nearly total absence of any space between the pink for girls and the blue for boys (plus matching gender-codified paraphernalia). Among the inundation of pink and blue outfits, you can find things in different colors. These clothes, however, go out of their way to signal gender in some other way.
This is sad because we are talking about very little kids. Why do we have to tell them from the very day they are born that there is no space we are willing to allow for anybody but girly girls in pink with frills and pictures of fluffy kittens and manly boys with pictures of racecars, footballs, and bikes on their shirts?
Enlightened parents (such as the couple for whom I was trying to buy baby clothes), who cringe at the idea of moving exclusively within the blue/pink dichotomy, have real trouble finding decent clothes for their baby that don't scream gender.
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